Can you tell our readers who you are?
My name is Shonnie D. I am the owner of Imperfectly Qualified, which is an inspirational leisurewear brand. A business owner is just part of who I am. I am also a wife, mother, Veteran.
How important is Women’s History to you and why?
Women’s History Month is important to me because it is a time where we celebrate all the accomplishments and contributions of the women who have paved the way for us women today. Women have played a vital role in history and deserve to be celebrated.
How did the idea for brand come about?
The idea for the Imperfectly Qualified leisurewear line came about with me wanting to provide both men and women with stylish and comfortable clothing they can wear, whether they are going to run errands, to their children’s sporting events, go to that family barbeque, or out on the town with family and friends.
What is the meaning behind the name?
As imperfect as we all are, love, happiness, and joy are something we all deserve regardless of the mistakes we make. Just because you made mistakes does not mean you are not worthy or deserving of greatness. We hope to inspire people in the world not to be afraid or ashamed of their mistakes, but instead are excited to find them, learn from them and move past them. Strive for greatness, regardless of your fears, and show people that even though you are imperfect, you are STILL worth it……. you indeed are Imperfectly Qualified.
What was your key driving force to become an entrepreneur?
I had the desire to be my own boss, but more importantly I am working hard to grow my business to put myself in a position where I can create other opportunities and jobs for other people in the community.
Do you believe there is some sort of pattern or formula to becoming a successful entrepreneur?
There is no specific pattern or formula for becoming a successful entrepreneur. That is depending on what someone perceives as being successful. It can vary from person to person. However, if you believe in the reasonyou started your business, plan properly, remain faithful, and stay focused on your entrepreneurship journey. You will succeed.
What is your favorite aspect of being an entrepreneur?
My favorite aspect of being an entrepreneur is networking and collaborating with other business owners. I mean making my own schedule and taking a vacay when I want is a bonus as well.
What motivates you?
My family. I am working to create something I can pass down for generations to come.
What is your greatest fear, and how do you manage it?
My greatest fear is failure, but I stayed prayed up, remain faithful, trust God, and work hard!
What has been your most satisfying moment in business?
My most satisfying moment in business so far was my launch day. I launched on my birthday, and I had so many people place orders and support me on my launch day and my heart was just so full. It was satisfying to see my vision come to life. I am still working on some things, but God is Good, and I am so grateful for all our supporters.
How can our readers connect with you?
You can connect with me on IG @Imperfectly_qualified